CHALLENGE

Launch, generate inquiries and grow revenue for Tower Health Medical Group’s new Plastic Surgery & Med Spa — a destination where guests can take advantage of the latest surgical and nonsurgical treatment options alongside a tranquil MedSpa experience.

OUTCOME

Four months following launch, Trajectory’s marketing campaign results generated:

  • total cosmetic visits up over 100%
  • total new medical patient visits up over 70%
  • total retail sales up in excess of 250%

SERVICES:

  • Discovery
  • Digital
  • Launch Marketing & Media Plan
  • Print/Lifestyle/OOH
  • Microsite Design & Build
  • Integrated Launch Campaign
  • Internal Communications
  • Social Media

More Work