Why Trajectory Branding and Marketing

Focused on Unlocking Health + Wellness Brand Potential

The Power of a Specialist Boutique Agency

Since 1999, our hybrid brand consultancy / marketing agency has focused on unlocking the potential for health and wellness brands to leave their mark on the world. Our national clients include health systems, hospitals and specialty providers, health and wellness products and services, physician and medical practices, and skin care and beauty. These are the industry segments and consumer and professional audiences we know best, and where we have helped to create future brand value and growth.

Combining strategic rigor with focused creativity, and supported with proven tools and processes, we create award-winning programs combining purpose, strategy, culture, design, marketing campaigns and digital experiences. Working with Trajectory also means getting more of what you need in terms of senior executive knowledge, experience and perspective.

Better Understanding. Faster Impact.

Health and wellness industry segments have their nuances, e.g. regulations, industry forces at work, business models, the different stakeholders involved in decision-making, category-specific language and KPI’s. All require specialized understanding. And if you’re a client shopping for a new wellness branding and marketing agency partner, understanding these nuances should be important to you. There are a couple of other reasons why focus is an advantage. First, as a specialist health and wellness brand marketing agency, we hit the ground running and our footing is more secure. Second, we can help clients deliver faster business impact.

We Think Outside Your Segment

While we believe in the power of in-depth industry knowledge, we think it’s most potent when combined with outside category branding inspiration. One without the other makes for less courageous and stand-out solutions. The key is to be able to take our knowledge, shake it up and apply it in new ways. If a health or wellness brand is faced with a branding or marketing challenge, we develop a custom-made solution that distinguishes and establishes a strong platform for creating future brand value and growth.

Let's Connect

Aligned with our perspective? Let’s talk about how our integrated brand consultancy / marketing agency expertise can help you to grow your  health or wellness brand and business. Reach out through email, phone, or our contact form.