Founded in 2001 by world-renowned laparoscopic surgical specialists, The Center for Innovative GYN Care (CIGC) provides a revolutionary approach to GYN surgery. Trajectory was engaged to create a more distinctive creative platform, design and build their new website to be a stronger marketing tool (inclusive of SEO strategy and content) and drive leads through a digital-led marketing program.
New robust, optimized website launched early September…
- 500+ pages of content
- direct traffic up +53%
- direct new users up +59%
- monthly organic searches +25%
- conversion goal completion +20%