Category: branding

How your hospital brand can rise above the noise to increase patient engagement
Marrying Brand Portfolio Strategy With Marketing Strategy
A Very Rewarding Healthcare Rebranding
Brand naming: the most fundamental element of brand strategy
Healthcare branding — baking your brand into your business
Aligning healthcare brand strategy with business strategy
Hospital Branding Strategy: 7 Tips for Market Relevance
Healthcare rebranding and the value of expertise
Healthcare branding — your go-to weapon of choice
Healthcare branding — a lesson from Heinz about the power of brand assets

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