You have business issues to solve. Our brand-building agency approach and health + wellness focus could be the answer.

We straddle the space between brand consultancy and creative agency – to help our client’s brands rise above the noise to help their businesses, and their customers, thrive.

We believe that brands are most influential when they look, speak, behave and feel as one. Because the more unified the brand, the more potent it becomes and the more opportunity we have to drive its trajectory. This begins by crafting brand purpose and story, and then aligning them with culture, strategy, design, communication and digital experience – so everything works together to connect and deliver value for a brand and its audience.

For some clients, our growth trajectory begins with crafting brand strategy for a new East meets West health services brand, launching a new mass-market skincare brand or a new destination med spa. For others, it’s a health system rebranding, or a repositioning of a professional skincare brand. And still for others, strengthening digital presence for the nation’s largest infectious disease physician group or sharpening distinctiveness for a disruptive fertility benefits provider through strategy, design, marketing and digital.

Reach out if you need a partner to help you to drive the trajectory of your health or wellness brand and business.

Leadership Team


Eric Brody


Randi Brody


Joe Gugliuzza

Join Our Team

Are you keen on making a meaningful impact? We craft and align
purpose, culture, strategy, design, communication and experience.
Interested in joining the Trajectory team?



Brand Strategy

Diagnosis, Measurement & Insight, Purpose, Story & Positioning, Brand Architecture & Naming, Stakeholder Alignment, Internal Brand Culture
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Design & Experience

Visual Identity, Design Systems, Collateral Design, Branded Environments, Digital Experiences, Package Design, Website Design
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Media Planning & Buying, Advertising (TV, Radio, Print, Outdoor, Digital), Experiential, Word-of-Mouth, E-Mail, Mobile
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Digital Brand Asset Audits, Digital Strategy, Cross-Platform User Experience, Responsive Websites & Microsites, Rich Media, Marketing Automation, Mobile & Tablet Design &
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Content Marketing

Content Marketing Mission & Strategy, Audiences & Personas, Topical Competitor Analysis, Content Design & Distribution, Measuring Content Marketing Impact
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Social Media

Social Media Strategy & Plans, Content Calendars & Topic Outlines, Social Media Implementation, Video/Motion Graphics/Infographic Storytelling
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