You have business challenges to solve. Our experience, brand-led approach and health + wellness focus could be the answer.

We straddle the space between brand consultancy and creative agency – to help our client’s brands rise above the noise to help their businesses and customers thrive.

We believe that brands are most influential when they look, speak and act as one. Because the more unified the brand, the more potent it becomes and the more we can move businesses and customers forward. We accomplish this by crafting brand purpose and story, and then aligning culture, strategy, design, communication and digital experience – so everything works together to connect and build value.

For some clients, our partnership begins with developing brand story, strategy and design for a new East meets West health services brand, launching a new mass-market skincare brand or a new destination med spa. For others, it’s a health system rebranding, or a repositioning of a professional global skincare brand. And still for others, strengthening digital presence for the nation’s largest infectious disease physician group or sharpening distinctiveness for a disruptive fertility benefits provider through strategy, design, marketing and digital.

Speak with Trajectory if you need a partner to help you to guide the trajectory of your healthcare or wellness brand.

Leadership Team


Eric Brody


Randi Brody


Joe Gugliuzza

Join Our Team

Are you keen on making a meaningful impact? We craft and align
purpose, culture, strategy, design, communication and experience.
Interested in joining the Trajectory team?



Brand Strategy

Diagnosis, Measurement & Insight, Purpose, Story & Positioning, Brand Architecture & Naming, Stakeholder Alignment, Internal Brand Culture
Learn More

Design & Experience

Visual Identity, Design Systems, Collateral Design, Branded Environments, Digital Experiences, Package Design, Website Design
Learn More


Media Planning & Buying, Advertising (TV, Radio, Print, Outdoor, Digital), Experiential, Word-of-Mouth, E-Mail, Mobile
Learn More


Digital Brand Asset Audits, Digital Strategy, Cross-Platform User Experience, Responsive Websites & Microsites, Rich Media, Marketing Automation, Mobile & Tablet Design &
Learn More

Content Marketing

Content Marketing Mission & Strategy, Audiences & Personas, Topical Competitor Analysis, Content Design & Distribution, Measuring Content Marketing Impact
Learn More

Social Media

Social Media Strategy & Plans, Content Calendars & Topic Outlines, Social Media Implementation, Video/Motion Graphics/Infographic Storytelling
Learn More