Creating one-of-a-kind brand trajectories across the healthcare and wellness continuum.
Our brand-building agency story began in 1999, with the belief in a simple truth – if you want to stand for something, you can’t stand for everything. So we put a stake in the ground around healthcare + wellness. It’s the industry we’re most passionate about, have the strongest understanding of our clients’ businesses and audiences and where we deliver the most impact. Across the continuum, our clients span health systems, hospitals & specialty providers, health & wellness services, physician and medical practices, skin care & beauty.
Let’s talk about how we can help you to guide the trajectory of your
healthcare or wellness brand and business. Reach out through
email, phone, or our contact form.
Trusted by Our Clients
Of all the strategic and creative agencies I’ve worked within the past, Trajectory is second to none! They’ve helped us achieve a number of our branding and marketing goals in a crowded skincare market, including launching our new products. Their impressive work has helped us move the needle across all of our professional touchpoints.
Advanced Beauty, LLC, Aquation Marketing Director
Trajectory was a tremendous branding partner, creating our new brand from the ground up. Their health and wellness expertise – from creating our brand strategy and brand messaging, through to logo development and website creation – was invaluable. Their collaborative approach was vital in creating this new brand that we’re all so proud of.
Vitanova Vitamins & Supplements, Marketing Director
Trajectory was a wonderful strategic and creative healthcare marketing partner through our rebranding of Eclipse. Their know-how and guidance – from brand strategy, to brand messaging, brand architecture through to brand identity development – helped us to push the boundaries and deliver strong results. Their partnership has revitalized Eclipse, and we look forward to tremendous sales momentum.
Eclipse CRO, Head of Business Development & Marketing
We didn’t realize how fortunate we were to engage Trajectory for our rebranding and ongoing marketing. They’re a passionate, smart and highly collaborative team and they’ve done a great job leading our efforts. We look forward to building our relationship into the future.
ERT Global Cardiac Safety, Executive Vice President
The scope of our brand launch has been soup to nuts. Every step of the way, Trajectory has been phenomenal. They are an extraordinarily strategic and creative brand-led shop delivering excellent work on time and on budget. In fact, we’re so pleased that we’ve asked them to be our AOR.
PaloVia Skin Renewing Laser, Global Marketing Director
We initially hired Trajectory to guide us through a corporate naming assignment. This led to our corporate re-branding and we haven’t looked back since. They’re wonderful, trusted and valued strategic and creative branding and marketing agency partner to QMed.
QMED Disease Management, President & CEO
Trajectory excels in brand building. From our health system rebranding through to our external brand and service line marketing campaigns, they’ve captured what makes us special to our Central NJ communities. And they’ve done this in a way that has brought all of us closer in our mission. They are a very professional, insightful and creative healthcare marketing agency.
Princeton HealthCare System, CEO
You always hit the strategic and creative bullseye. There are no mistakes, no surprises and you make us look good to the public, to our Board and others. While others talk this, Trajectory does it. From brand strategy to brand messaging to marketing campaign execution, you’ve been wonderful partners.
Liberty Science Center, VP Marketing
While we take the act of providing a reference seriously as it reflects on our reputation, this is an absolute pleasure for us. You have a fan in Freedom Eldercare and we can speak honestly to the professionalism your healthcare marketing agency exhibits on a daily basis.
Freedom Eldercare, CEO
In 25 years of healthcare marketing, I’ve never seen a better orchestration of staff and outside resources to reach an organization’s ambitious goals. Trajectory has been an outstanding healthcare branding and marketing partner and their work has contributed enormously to our resounding success.
Orlando Health, VP Strategic Communications & Marketing
Over three years, Trajectory shaped and launched three new NFL apparel brands and developed their integrated marketing campaigns. Each delivered above-forecasted, non-game day revenue. They’re a great branding and marketing partner, consistently and collaboratively helping build our NFL consumer products business.
NFL Consumer Products, SVP Consumer Products
Thank you for Trajectory’s splendid healthcare rebranding work. You’ve done an outstanding job blending respect for the past with gentle nudging of inherently sensible and winning ideas. Our health system brand is an emotional lightning rod for many, and you navigate it extraordinarily well.
Reading Health System, Chairman of the Board
After years of working with healthcare marketing firms large and small, I found an agency that understood immediately the concept, look and feel of an often difficult service line – cancer – to bring to the public. Trajectory conceived and designed a healthcare marketing campaign that was meaningful, beautiful and really reached our audience. I look forward to continuing our relationship.
RWJ University Hospital Hamilton, Diane Grillo, Vice President
Omni-channel marketing campaign showcasing the “connecting” benefits of being able to access Tower Health’s growing health system.
Leverage our strong skincare experience to shape the brand concept, develop consumer and professional marketing plans, launch and support new mass-market clinically-proven skincare brand Aquation.
How can we help you to guide the
trajectory of your healthcare or
wellness brand and business?
Let’s connect through email, phone or
form. One of our team members
will get back to your shortly.