Health Systems, Hospitals,
Specialty Providers

Our branding, marketing and digital solutions span the national healthcare landscape.


Health & Wellness
Products and Services

Our solutions across health and wellness include building brands from the ground up and elevating existing brands to move businesses and customers forward.


Physician Practices & Medical Practices

We help physician practices and medical practices remain competitive and control their future by strengthening their brands and marketing strategies.


Skin Care & Beauty

Our vast experience includes launching, repositioning and driving growth for consumer and professional skin care and beauty brands.

Guiding the trajectory of B2C and B2B brands across the health and wellness continuum

Our hybrid brand consultancy/creative agency’s story began in 1999 with the belief in a simple truth – if you want to stand for something, you can’t stand for everything. So we put a stake in the ground around health and wellness. It’s the industry we’re most passionate about, have the strongest understanding of our clients’ businesses and audiences and where we deliver the fastest impact.


Our track record of solutions define and connect every aspect of a brand experience, and include: shaping and launching new product and service brands, reimagining marketing to accelerate business results, repositioning and rebranding for new growth, strengthening digital strategy and expression, building stronger brands from the inside out, developing and freshening visual identity.


We work on a project or retained AOR basis.

Our Services


Brand Strategy

Diagnosis, Measurement & Insight, Purpose, Story & Positioning, Brand Architecture & Naming, Stakeholder Alignment, Internal Brand Culture
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Design & Experience

Visual Identity, Design Systems, Collateral Design, Branded Environments, Digital Experiences, Package Design, Website Design
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Media Planning & Buying, Advertising (TV, Radio, Print, Outdoor, Digital), Experiential, Word-of-Mouth, E-Mail, Mobile
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Digital Audits, Digital Strategy, Responsive Websites & Microsites, Rich Media, Marketing Automation, Mobile & Tablet Design & Development, Analytics & Reporting
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Content Marketing

Content Marketing Mission & Strategy, Audiences & Personas, Topical Competitor Analysis, Content Design & Distribution, Measuring Content Marketing Impact
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Social Media

Social Media Strategy & Plans, Content Calendars & Topic Outlines, Social Media Implementation, Video/Motion Graphics/Infographic Storytelling
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Let's Connect

Could Trajectory be the right fit for you? If you have a growth challenge that needs to be solved, let’s talk about it. Reach out through email, phone, or our contact form.

Trusted by Our Clients

Tower Health

Omni-channel marketing campaign showcasing the “connecting” benefits of being able to access Tower Health’s growing health system.


Leverage our strong skincare experience to shape the brand concept, develop consumer and professional marketing plans, launch and support new mass-market clinically-proven skincare brand Aquation.

Reach Out

How can we help you to guide the
trajectory of your healthcare or
wellness brand and business?

Let’s connect through email, phone or
form. One of our team members
will get back to your shortly.