Eric founded Trajectory in 1999, leveraging his consulting, client and ad agency background. Prior to Trajectory, he served as EVP and Management Board member at Interbrand (the world’s most influential brand consultancy), held senior marketing positions at Beiersdorf Inc. and L’Oreal and advertising account management positions at Marschalk and Benton & Bowles.
Outside the office, he’s taught as an adjunct professor at Seton Hall’s Graduate School of Communications and has lectured at Wharton Business School and Emory Goizueta School of Business. Eric also sits on the Board of Directors of The First Tee, an organization committed to youth development through golf. In his spare time, he pours his energy into tennis, golf and biking. He’s a proud Tar Heel (UNC-Chapel Hill undergrad) and has an MBA from Pace University’s Lubin School of Business.