Healthcare

Healthcare providers face many challenges – industry reform, consolidation, new competitors, rising consumerism, among others. But with these challenges come opportunities to find new ways to maintain brand relevance, grow share and build loyalty. Our experience working with healthcare leadership and healthcare marketing teams to address these issues spans health systems, hospitals, clinical service lines, specialty physician groups, assisted living and home care, disease management and clinical trials support companies.

How we help our healthcare clients:

  • Diagnose brand strength
  • Develop and refine brand strategy (purpose, positioning, personality, driving ideas, brand architecture, naming and nomenclature, messaging)
  • Author marketing plans
  • Launch, re-energize and rebrand organization and service line brands
  • Create end-to-end programs integrating traditional, digital and social media
  • Align internal teams around purpose and promises


Representative clients


Contact:

Eric Brody, President: 973-292-1400 x201; eb@trajectory4brands.com

Rick Zaniboni, VP Business Development: 973-292-1400 x202; rz@trajectory4brands.com

Reach Us:

Have a question or inquiry? Want to talk about a project? Send us an email. We’ll get back to you today.

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