Healthcare providers face many challenges – industry reform, consolidation, new competitors, rising consumerism, among others. But with these challenges come opportunities to find new ways to maintain relevance, grow share and build loyalty. Our experience working with healthcare leadership and healthcare marketing teams to address these issues spans healthcare systems, hospitals, clinical service lines, specialty physician groups, disease management, clinical trials support companies, assisted living and home care.
How we help our healthcare clients:
- Diagnose the strengths of their brands
- Launch and relaunch organization and service line brands
- Rationalize brand portfolios to maximize spend and growth
- Develop messaging platforms to guide and align marketing
- Create end-to-end programs integrating marketing, digital and social media
- Align internal teams around purpose and promises