Healthcare Brand-Building With Artificial Intelligence
Using Artificial Intelligence for Brand-Building All great stories start with a character (a hero protagonist) who has a problem that needs to be solved. But forces are conspiring against them and the world is somehow broken. In this case, it’s a healthcare brand-building team in …
How your hospital brand can rise above the noise to increase patient engagement
Patient engagement and survival of the fittest Survival of the fittest – the natural process by which organisms best adjusted to their environment are most successful in surviving and reproducing – is an apt phrase to describe today’s health care environment. Contrary to popular belief, …