Jul
11

Advice for health brand marketers – the art of innovation in 10 steps

This is a truncated (only eight minute) version of entrepreneur and former Apple software evangelist Guy Kawasaki’s speech on innovation at Cisco. Simple, smart and really inspirational. His points reinforce that innovation isn’t some lofty endeavor that needs to be pursued by a group of people behind the curtain, but can be baked into our everyday endeavors.

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About The Author

Eric Brody is President of Trajectory, a New Jersey-based branding + marketing company creating new brand energy by uniting organizations, creating new value and igniting new growth.

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