Healthcare marketer insight: inspiration from Hermes CEO

Hermes is seemingly, worlds away from healthcare.

But here’s a great interview with Robert Chavez, CEO of Hermes US, talking about why¬†culture and employee engagement, a very personal customer experience and an online/digital presence are key to driving his business and brand objectives.

Could easily be an interview with a healthcare senior leader given the issues their organizations are facing today.

Eric Brody

Eric Brody is President of Trajectory, a brand and marketing firm specializing in creating momentum for businesses across the health + wellness continuum. The common threads are consumers who want to get well, stay well and play well, and brands that fulfill these aspirations and goals.

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