Health brand insight: Medicine’s future – an app for that?

Empowering the patient. Enabling the physician. Enhancing wellness. Curing the well, before they get sick.

Daniel Kraft is a Stanford and Harvard trained physician-scientist with over 20 years experience in clinical practice, biomedical research and innovation. These are key themes from his talk at TEDxMaastricht, where he offers a fast-paced look at the next few years of innovations in medicine – powered by new tools, tests and apps that bring diagnostic information right to the patient’s bedside.

Inspiring, exciting and fascinating what’s on the horizon!

Eric Brody

Eric Brody is President of Trajectory, a brand and marketing firm specializing in creating momentum for businesses across the health + wellness continuum. The common threads are consumers who want to get well, stay well and play well, and brands that fulfill these aspirations and goals.

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